Tee Keng Chai, Casey's Profile
Tee Keng Chai, Casey
Tee Keng Chai, Casey

Mr. Casey Tee is acclaimed as one of Malaysia’s most dynamic and inspiring public speaker since 1985 and has steadily increased his stature as one of the leading speakers in this region. He holds a Bachelor Degree in Applied Economics from University of Malaya and a Diploma in Management from the US.

Fluent in three ( 3 ) languages, ( English, Bahasa Malaysia, and Mandarin ), he is an extremely sought after training specialist both locally and internationally. He is reputed to one of the leading authorities in this region on the subject of Sun Tzu’s Art of War, sales and sales management training, customer service, attitudinal training, and motivation programs. The impact of his lively, entertaining, and creative training concepts have inspired his participants to attain excellence and peak performance in their organizations.

He was a licensed trainer of Wilson Learning International Corporation of the United States of America in the areas of professional sales and advanced sales training programs in financial products and services. He is also a licensed trainer of BTM of the United States of America in the area of excellent customer service training programs. He had also been appointed by the Financial Planning Association Of Malaysia (FPAM) to be one of their lectures for the Certified Financial Planner course from USA in Malaysia.

Mr Tee was one of the pioneering writers of the MII-LUTC Personal Insurance Program .He was responsible to translate certain key subjects in the MII-LUTC Personal Insurance into Bahasa Malaysia. He is also a graduate of the LIMRA School of Field Management .He has personally conducted numerous Agency Management Training for MII.

He travels the world particularly ASEAN countries , China , Australia and America developing and training his participants to enhance their performance and effectiveness and to contribute positively to their organizations. He has conducted over 15,000 highly successful seminars and workshops for various levels of participants - ranging form top management, senior managers, managers, executives, sales personnels and supervisors from the ASEAN and Australiasia regions. Besides actively conducting in-house seminars and public speaking programs, he is also a popular columnist of the widely circulated Agents Sales Digest magazine in Malaysia a monthly magazine which is read by more than 10,000 sales professionals.

Mr Tee is a specialist in developing and delivering sales training programs for different sectors such as tele-communication ,banking, insurance , multi-national corporations and mutual fund companies. He has done extensive consultancy and training projects for corporations such as MAXIS MOBILE , CIMB Wealth Advisors (formerly known as BHLB Pacific Trust), Motorola, national Panasonic, ManuLife (formerly known as John Hancock Life Insurance), Malaysian Assurance Alliance(MAA), American Home Assurance, CGU Insurance, HLA, Prudential and Axa Life Singapore, to name a few.

Mr Tee is also well-known for his consultancy work to help his clients to increase their productivity sharpening their strategies .He works hand in hand with clients such as PETRONAS,CIMB Wealth Advisors , DRB-HICOM , NCR Corporation , PRUDENTIAL UNIT TRUSTS , RESORT WORLD and many others to increase their competitive edge .

Besides his vast experience in financial services, Mr KC Tee is also a very much sought after course leader for many SMIs as well as many public listed companies. His previous participants have described his training program as extremely well designed, highly impactful, effective and practical. Among his many valued clients are Petronas, National Panasonic, MISC, John Master, Caelygirl, Dumex, Bristol-Myer, Adabi Consumer Industries, Ace Canning Corporation, Lam Soon Group, UDA, Ajinamotto , Carrier International, PJ Development Holdings Bhd, Damai Laut Golf Resorts, Carlsberg Marketing, Arab-Malaysian Banking Group, Hino Motor Bhd, Yeoh Hiap Seng Group, Bausch & Lomb, Mitutoyo, Clarins of Paris, and many more.

His diverse training experience covering insurance , banking , unit trust , trading and manufacturing make his consultancy work more enriching and add value to his clients.

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Current Training Programmes (6)
Tee Keng Chai, Casey Tee Keng Chai, Casey
Master The Management, Leadership & Team Development Skills Workshop
Date: 19 & 20 October 2026 (Monday & Tuesday)
Time: 9:00am to 5:00pm
Investing in the next generation of professionals such as engineers , IT staff , accounting professional  and many others technical staff are critical to sustain competitive advantage through the downturn and achieve corporate growth over the long term. This workshop equips technical professionals with the practical managerial skills, leadership styles, decision-making and execution skills they need to excel as multifaceted leaders. Participants emerge well equipped to take on greater cross-functional responsibilities and ultimately drive performance throughout the organization.
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People Management Skills in the Workplace
Date: 23 & 24 November 2026 (Monday & Tuesday)
Time: 9:00am to 5:00pm

No doubt about it: Individuals with excellent interpersonal skills rise to the top , in their careers, in their organizations and in life! You've probably seen it happen time and again. 

Take two people with similar skills and knowledge, but one of them has enviable people skills while the other's interpersonal skills are only mediocre. Which one gets ahead faster and goes further. You know the answer to that one ' no contest! What you may not know is that effective interpersonal skills can be learned ' just like any other skill.

It's true! In fact, many a top professional who appears to be a "born people person" ! comfortable and confident in any situation , has taken training to master the interpersonal skills he or she uses to connect so powerfully with others. The ability to build effective professional relationships, to strike up instant rapport, to communicate with tact, and to make a memorable impression are nothing more than a collection of techniques that you can learn and cultivate. 

People Management Skills in the Workplace is an intensive new workshop that provides you with ways to gain the essential people skills you need to push ahead in your career. No other skill set is as crucial to your professional or personal success!

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Motivation & Emotional Intelligence (EQ) For Xtra-Ordinary Performance
Date: 1 & 2 December 2026 (Tuesday & Wednesday)
Time: 9:00am to 5:00pm

Emotional intelligence  refers to the ability to perceive, control, and evaluate emotions. Some researchers suggest that emotional intelligence can be learned and strengthened, while other claim it is an inborn characteristic.

Since 1990, Peter Salovey and John D. Mayer have been the leading researchers on emotional intelligence. In their influential article “Emotional Intelligence,” they defined emotional intelligence as, “the subset of social intelligence that involves the ability to monitor one's own and others' feelings and emotions, to discriminate among them and to use this information to guide one's thinking and actions” (1990).

Salovey and Mayer proposed a model that identified four different factors of emotional intelligence: the perception of emotion, the ability reason using emotions, the ability to understand emotion, and the ability to manage emotions.

According to Salovey and Mayer, the four branches of their model are, "arranged from more basic psychological processes to higher, more psychologically integrated processes. For example, the lowest level branch concerns the (relatively) simple abilities of perceiving and expressing emotion. In contrast, the highest level branch concerns the conscious, reflective regulation of emotion" (1997).

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Sales Management, Coaching & Leadership Workshop
Date: 7 & 8 December 2026 (Monday & Tuesday)
Time: 9:00am to 5:00pm

This  Sales Management , Coaching & Sales Leadership workshop provides sales managers with the skills and tools they need to manage their time/priorities more effectively and become better sales coaches.

To be an exceptional sales manager requires a completely different set of skills than selling. Without this skill set, sales managers often get mired down in the reactive firefighting mode. Our workshop offers a comprehensive and disciplined approach for sales managers to become great sales leaders!
 

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Effective Communication Skills With NLP Workshop
Date: 14 & 15 December 2026 (Monday & Tuesday)
Time: 9:00am to 5:00pm

The purpose of this workshop is to impart the necessary NLP communication; influencing and interpersonal skills to the staff as well as any stakeholders who need to use them. Emphasis will be given to train the participants on the NLP methods and techniques in providing excellent communication and persuasive skills to increase effectiveness. They will also learn professional NLP methods to deal with difficult and challenging situation.

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Strategic Thinking, Planning & Implementation Workshop
Date: 21 & 22 December 2026 (Monday & Tuesday)
Time: 9:00am to 5:00pm

A  Strategic Thinking  is your chance to look into the future and decide what you want your company to be like and then place that vision into the context of where you are now. A strategic plan provides the direction to your desired future. By adding action plans and clarifying questions to your strategic plan, you create a map for reaching your vision.Along the way, you further clarify your vision and goals by identifying your company's values, mission, and vision statements. You create processes and structures that support your strategic plan. And most importantly, you drive improved financial results and bottom line growth by understanding and fully leveraging your financial systems. Bottom line, by operating from a strategic perspective, corporate managers  realize more focus on their goals, more alignment in their actions, and greater productivity overall which results in increasing profits.

Strategic Planning is a management tool that helps an organization focus its energy, to ensure that members of the organization are working toward the same goals, to assess and adjust the organization's direction in response to a changing environment. In short, strategic planning is a disciplined effort to produce fundamental decisions and actions that shape and guide what an organization is, what it does, and why it does it, with a focus on the future. 

Finally, the Implementation  is about fundamental decisions and actions because choices must be made in order to answer the sequence of questions mentioned above. The plan is ultimately no more, and no less, than a set of decisions about what to do, why to do it, and how to do it. Because it is impossible to do everything that needs to be done in this world, strategic planning implies that some organizational decisions and actions are more important than others - and that much of the strategy lies in making the tough decisions about what is most important to achieving organizational success.
 

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